Among others, its global market share is one of the most significant metrics for understanding Alibaba's influence in the e-commerce landscape. As of 2023, Alibaba hosts one of the largest online marketplaces, commanding a very large part of the global market share.
In 2023, its share was approximated to go as high as 30%. This gives it strong visibility in both B2B and B2C sectors.
This phenomenal number not only underlines Alibaba's growth but also brings forth enormous opportunities available for businesses when they leverage its platform.
With millions of users, Alibaba's global market share is something competitors would like to be compared with and a benchmark for businesses wanting to reach international markets.